Indian men search for coins and gold in the polluted waters of the Ganga river at Sangam after the Kumbh Mela festival, in Allahabad. (Sanjay Kanojia/AFP/Getty Images)
The Indian government says it plans to sell the sacred but profusely polluted waters of the Ganges River online.
While the 1,569-mile-long river is believed by most Hindus to cause the remission of sins, are dumped into the river daily, overrunning the river’s 55 treatment plants, according to the International Business Times.
“I have directed my department to provide for a network using e-commerce platform from Haridwar/Rishikesh,” India's telecom minister Ravi Shankar Prasad told Livemint, an Indian newspaper.
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A report published by the Center for Science and Environment found , which is known to cause a number of different illnesses.
Industrial waste has also been detrimental to the river’s condition. The Central Pollution Control Board stated in a 2013 assessment report that have been major contributors to the pollution affecting the Ganges.
“There is immediate need of firm environment surveillance in order to check their compliance with environmental standards,” the statement reads. The CPCB adds that even if sewage were to be treated with 100 percent efficiency, the water still wouldn’t reach a level appropriate for bathing.
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Despite the government’s 30-year-long cleanup attempt, experts say studies point to an increased level of pollution.
“A significant increase” in the concentration of metals such as lead, zinc, vanadium, nickel, chromium, cobalt and manganese was near Allahabad, the Third Pole explains.
The online sale will hopefully boost the , according to Times of India.
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